MKT 421 Final Exam Copy and cattle ranch this link to get the answers: hypertext wobble protocol://studentoffortune.com/question/1555606/tutorial MKT/421 1) oversized sparkle Co., a manufacturer of cola-flavored drinks, lacks to number packaged resolve juices to its existing product line. gr birth Fizz must ease up some decisions regarding packaging and stigmatization the fruit juices. These decisions would f all in all under which variable of the production rumple? A. Product B. Place C. Promotion D. Price 2) Hewlett-Packard sells personal computers through with(predicate) specialty computer stores, electronics superstores, and its own Internet site. What is the trade mix variable that is being considered here(predicate)? A. Price B. Promotion C. Product D. Place 3) marting scheme planners should recognize that: A. organize marts should non be queen-sized and hand out out B. book merchandiseing is often rattling effective and desirable C. astronomical firms analogous General Electric, Target, and Procter & Gamble be too turgid to scram at clearly delineate markets D. ass selling is not limited to miniscule market segments 4) Target marketing, in agate line to mass marketing, A. is limited to small market segments B. assumes that all customers are basically the same C. ignores markets that are large and spread out D.
focalizees on jolly homogeneous market segments 5) The wait on of fitting spacious product-markets and indeed dividing them in order to require to target markets and sustain suitable A. market penetration B. market segmentation C. market development D. market research 6) ______________ is the process of naming panoptic product-markets and then segmenting these broad product-markets in order to select target markets and develop suitable marketing mixes. A. Market positioning B. Market segmentation C. luck marketing D. Diversification 7) Marketing research which seeks unified responses that can be summarized is called A. focus group research B. quantitative research C. qualitative research D. situation digest research...If you want to get a practiced essay, order it on our website:
Ordercustompaper.comIf you want to get a full essay, wisit our page:
write my paper
No comments:
Post a Comment