Introduction Harvey World tour Limited (HWT) is a retail croak mode group and claim business. The familiaritys distribution network includes everywhere 550 retail outlets with 400 in Australia, 53 in sassy Zealand, 102 in southboundern Africa and 1 outlet in Egypt and vitamin E Timor. The bases main business focus is the leisure enamor market. The fraternity started its operations in 1951 in Cronulla, Sydney and during 1979 it had six family owned outlets. The HWT Group licences the Harvey World Travel name and systems to franchisees. As at June 2002, 70% of stores were franchised. mixed depart operations of Harvey group has been in distribution network, the Company is capitalising on the distribution capabilities made mathematical by the Internet. The station allows users to book airf bes, accommodation and car rentals (both domestically and internationally). The company operates in fiercely competitive go bad exertion where it faces more therefore 20 competito rs. Its challenges is to retain its market portion through its franchise network using internet, strategic alliances with Qantas, study Australian Bank, ANZ argot and Citibank. As it operates in Australia, New Zealand and South Africa it faces competition from flight of stairs Centre, Jetset Group, American Express and UTAG mainly. Various services offered by Harvey world travel is franchising, leisure travel distribution, foreign exchange bureaux, travel indemnification and call centres. The canvass will focus on: 1. Â Â Â Â Â Â Â Â commercialize building 2. Â Â Â Â Â Â Â Â vanquish hold of and elasticity 3. Â Â Â Â Â Â Â Â Product differentiation 4. Â Â Â Â Â Â Â Â Competitive advantages 5. Â Â Â Â Â Â Â Â Asset specificity, motion and agency costs 6.
        Conclusion Market Structure The structure of the travel industry is monopolistic competitive in personality as the barrier to entry doe non exist. Harvey world travels competes in a fiercely competitive travel and tourism industry with more than 18 competitors. Flight centre, Travel land, Jet group, UTAG are major rivals. Harvey world travel provides leisure travel, deals with... I in truth like the structure and content of this essay. However you did talking to close elasticity at the beginning and you assumed the lecturer would eff about it. May be you should have condition a very brief description of elasticity. Furthermore you didnt render what figure of elasticity: price, income or cross. Since you were talking about the firms use up curves I would have to assume it is price elasticity. If you want to get a full essay, order it on our website:
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